Blogging for Leads: Why Content Is Still King

I’ve been in the web design game long enough to see trends come and go faster than parade floats down St. Charles. Every few months, somebody declares the “new thing” that’s going to replace blogging. Podcasts, TikTok, short-form video, AI-generated everything—take your pick. But after the confetti settles, the king is still sitting on the...

Hyperlocal Marketing Tactics That Drive Walk-Ins and Inquiries

Let’s talk about something that doesn’t get nearly enough attention in the digital marketing world: hyperlocal marketing. Sounds fancy, but really it just means making sure your business shows up for the people closest to you—literally, the folks down the street. Because let’s face it, nobody’s driving from three parishes over just to buy a sandwich...

Landing pages are like first dates. You’ve got a very small window to make a good impression, convince someone you’re worth their time, and get them to take the next step. If the page is boring, confusing, or trying too hard, the visitor is gone faster than you can say “click back.” The goal of...

Back-to-Business Season: Is Your Website Ready or Wearing Pajama Pants?

By Brett Thomas, Owner of Rhino Web Studios, New Orleans, LA September is like Monday morning for the entire business world. Vacations are over, the kids are back in school, and everyone starts looking at their calendars like, “Wait… Q4 is next month?” Suddenly the tempo shifts. Phones start ringing again. Coffee consumption skyrockets. Meetings that...

Is Your Website Built for Humans or Just for Robots?

Let’s have a quick moment of honesty. When was the last time your website made someone smile? Not just load properly—actually made a person say, “Hey, this is easy to use, and I kinda like it here.” If the answer is somewhere between “Never” and “Not Sure,” it might be time to ask a hard...

How to Tell If Your Website Is Quietly Scaring Away Customers

Let’s get brutally honest for a minute. Your website might be out there… doing you dirty. I’ve seen it too many times. Business owners sink time and money into a site, launch it with high hopes, and then wonder why the phone isn’t ringing. The sad truth? That slick homepage might be turning people away...

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